You’ve read the ads or seen the infomercials. “Build a six or seven figure
income while lounging in your pajamas in your work at home business.” For many
people who hear this, their scam detector goes up and they become defensive.
Why? Because they have heard countless horror stories of people who have lost
their shirt trying to create a business from home.
However, the truth is
there are thousands of home based entrepreneurs around the country who have
cracked the code, created their place in the world and taking it to the bank. So
how did they do it? Why do some people struggle and never ever break even while
others create outrageously successful homebased careers?
There are certain habits which I believe
are consistent with all of these enterprises. Here are seven habits or traits
when implemented work to insure an outrageously profitable venture.
1.
Find a hungry target market and look for a product or service to meet their
needs.
I am surprised how many frustrated entrepreneurs miss this. What often
happens is someone gets excited, hit by an entrepreneurial seizure and tries to
start a business with a product or service and feels it will sell simply because
of their emotional attachment. Keep your mind open when looking at home based
business income opportunities. However, make sure someone wants to buy whatever
you have to sell before you jump in.
Don’t get me wrong you want to have
a passion for what you do. However, if you love 8 track tapes it might be a
problem. And depending on your age you might be thinking, “What’s an 8 track
tape?” Get my point? However, if you find a group of people who are hungry for
what you have is like shooting fish in a bucket. When you find a group that has
a problem they want solved they will pay you to do it.
2. Understand
nothing happens until a sale is made.
I am amazed at how many budding
entrepreneurs say they hate sales. This is unfortunate because everything else
in a business is an expense. If you don’t have sales coming in the door
eventually the doors will close.
Sales and marketing if done correctly is
the engine to a company’s success. The key is to add value to the customer at
every opportunity. One of the vital things to remember is the first time you
obtain a client is the most expensive. But the real wealth is built when you
have the opportunity to sell to a customer over and over again. Some companies
even take a loss to get the customer in the pipeline because they realize the
real money is on the back end and the true profit is in the lifetime value of
the customer.
3. Develop a strong team.
One of the traits that will
accelerate the success of any business is the leverage generated by the help of
others.
Robert Kiyosaki Author of Rich Dad Poor Dad says, “Business and
investing are team sports.” The average investor or small-business person loses
financially because they do not have a team. Instead of a team they act as
individuals who are trampled by very smart teams.”
While you are building
a home based business you don’t want to do it alone. There are only 24 hours a
day and you can’t do everything. You want to look for opportunities to outsource
all non revenue generating activities. Successful proprietors don’t waste a lot
of time on filing and organizing.
4. Focus on the business not just
working in the business.
What separates you from being able to create a company
that provides you with great income and lifestyle versus one that you are
chained to the doors is a matter of focus. Successful entrepreneurs focus on the
big picture.
I’m saddened when people say, “No one can do what I do.”
This might be true however it presents a great challenge. You are now a slave to
your business. The business no longer serves you. The goal must be to take “you”
out of as much of your business as possible.
Look for ways to remove you,
automate and systemize the process. One of the ways to do this is to use the
leverage of technology. You might want to use a website that allows people to
order your product or service 24/7. Or you might write a book which can be sold
while you are sleep. Get the picture.
5. A highly successful home based
business has a central theme or mission.
Many home based businesses never reach
success because they are trying to do too many things at the same time. You
might be saying, “But I want to create multiple streams of income.”
The
problem with multiple streams of income can be a nightmare if approached
incorrectly. New entrepreneurs often make the mistake of trying to create
several profit centers from non aligned businesses. For example, you will find
people who try to start real estate, network marketing and internet marketing
all at the same time.
The reason you will almost never have success with
this strategy is you can not build momentum. Each business has a totally
different business model and you can’t leverage the energy of one to
another.
However, the successful home based entrepreneur understands the
law of momentum. For example, if you were an author one of your products would
be the book. However, you could spin that product into an empire by leveraging
it into an e-book, tape set, work-book, seminar, boot camp and coaching program.
Do you see the power of having one central product or theme and how you
can leap frog to success? You want to be focused and committed to a central
theme. Once you have success you can add another stream of income. This trait is
one of hidden keys to success.
6. Resilient and quick to adapt to change.
This is one of the distinct advantage solo-entrepreneurs have over large
companies. Often time’s large corporations invest thousands of dollars in a
project and even when they know it’s not working they are slow to change. In
Corporate America this may not kill a business because one mistake is just a cog
in the wheel.
However, in small business your ability to change on a
dime allows you test things and when things work you do it with massive all out
action. And when something is not what working you simply let it go, test
something else and move forward.
7. Commit to continual education.
Now, I
am not talking about another degree or certificate. There are plenty of people
with plaques on their walls that aren’t able to create the income and lifestyle
they want. However, I love the quote by one of the leading experts in
self-development. Jim Rohn says, “Formal education will make you a living; self
education will make you a fortune.”
Personal development and specialized
knowledge often is the difference between a fledgling operation and one that has
an outrageously bottom line. Why? Because successful people know that the best
investment they can make is in self.
Make sure that you are always
staying ahead of the curve and immerse yourself in your area of expertise. You
can do this by attending seminars, tele-classes, boot camps or participating in
coaching programs.
Do you want to build wealth from home? Cut your
learning curve by modeling one or all of these traits from successful home based businesses. You will find when you model those who have had success
you will too if you embody the same traits. Start today and you will be on your
way to outrageous success.
Bronzi Home Based Business Tips
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There are many benefits to operating a home based business, in which enjoying the tax advantages is just one, but if you can learn to take advantage of these tax breaks as much as we have you’d be surprised how much it can add to your income.
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